I love the field of audiology and for over 25 years, have developed a CRM, a health care portal, worked in all fields of clinical endeavour, with all populations, started different initiatives here and abroad and understand how hearing care works. The industry is changing to a more corporately owned, less independent ownership model which affects clinicians and consumers adversely. Ossicle is a heartfelt service to improve ROI, customer retention and satisfaction, and clinician independence and satisfaction with impact, balance and fun. Love what you do more with the power of Ossicle.ca
Hearo.ca is a consumer website that is unique already. There are some online contributors and influencers using vlogs or blogs about hearing but there is not one definitive site that is fully independent, without undue influence or bias, motivated only to provide clinical, medical and consumer information that is vetted by a Doctor of Audiology. With a store, podcast, vlog and blog coming soon, this will be the place consumers can safely get info that is not a gimmick, bait and hook or otherwise misleading.
I’m seeing so much changing in the industry and not for the better. Access is harder, costs are higher, monopolies are running rampant, and the consumer is not getting actual medical audiological care without even knowing it. There’s no fiduciary duty to the patient, no disclosure requirements that can protect the consumer, and misdirection in marketing and ads that confuse the issue. Whereas Hearo.ca is the online version of sharing my experience, expertise and education with the world, kelownahearing.com is my local, pro-bono initiative to provide free consults, information and advice without strings attached.
I want to support independent business in audiology that is doing the right thing. Pardon Me Hearing with its 5 offices is doing the right thing. Advocating for consumers, they have negotiated low prices with suppliers, and pass discounts on to the consumer. What would cost $7000 after discount elsewhere costs $5000 here. Tests are free, services are easy to access and affordable, and they really care about doing the right thing. Ethics matters, transparency matters and running Kelowna’s Pardon Me office is a privilege.